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This week I’m sharing gems on: Monetization: paywall, localizing, combatting churn; Ad Monetization for apps: ad mediation, formats; Organic acquisition: long-term vision, PR.
Sylvain Gauchet
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This week I’m sharing gems on: Monetization and pricing, Onboarding and activation, and Paid acquisition. These insights come from Naomi Ionita, Samuel…
Sylvain Gauchet
A PDF with a year of #1GemEveryDay!
Sylvain Gauchet
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This week is acquisition-heavy, with gems on: web-based acquisition, acquisition post-ATT and Google AdROAS campaigns.
Sylvain Gauchet
This week I’m sharing gems on: Subscription monetization, Misleading and meta-misleading creatives and onboarding. These insights come from Sviat…
Sylvain Gauchet
This week I’m sharing gems on: SEO: integrators vs. aggregators, misconceptions and what still matters Creatives: PET model, creative testing, naming…
Sylvain Gauchet
This week I’m sharing gems on: SKAN 4.0 release and what it means for mobile advertising Postback period and early-stage vs. late-stage considerations
Sylvain Gauchet
This week I’m sharing gems on: New acquisition channels Ad monetization secrets Analyzing a subscription business These insights come from Adam Grenier…
Sylvain Gauchet
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